Journalist Elaine Povich's take on the state of the media? Social media are driving a lot of traffic -- and the algorithms generated by social sites are dictating what she's reading on a daily basis. "Uncle Phil's" choices are becoming her daily playlist.
What else could be taken away from the Pew Research Center's “State of the News Media” report? Mobile visits are outpacing desktop ones for most of the top 50 news sites and their associated apps. For instance, for top news entity Yahoo-ABC News, there were 93.2 million mobile visitors in January 2015, vs. 59 million desktop visitors. Only seven of the top 50 news sites and associated apps had more desktop traffic than mobile in January 2015. MSN News, the BBC and CNET.com led this group. But desktop visits were still important because of time spent on the site, the report notes. For 25 of the top 50 outlets, desktop visitors spent more time per visit than those visiting on their mobile device.
What else could be taken away from the Pew Research Center's “State of the News Media” report? Mobile visits are outpacing desktop ones for most of the top 50 news sites and their associated apps. For instance, for top news entity Yahoo-ABC News, there were 93.2 million mobile visitors in January 2015, vs. 59 million desktop visitors. Only seven of the top 50 news sites and associated apps had more desktop traffic than mobile in January 2015. MSN News, the BBC and CNET.com led this group. But desktop visits were still important because of time spent on the site, the report notes. For 25 of the top 50 outlets, desktop visitors spent more time per visit than those visiting on their mobile device.
No comments:
Post a Comment